by Ellen Araujo | Apr 8, 2021 | Trends
The issues related to the inclusion of groups defined as marginalized in society is something that grows and gets more and more established. In this concept, Inclusive Marketing emerges, with the aim of adhering to social causes, understanding the diversity of human...
by Ellen Araujo | Dec 20, 2019 | 2019
An important lesson that 2019 leaves is the importance of being close to the consumer, not only to support them on the consumer journey, but also to understand changes in this profile and quickly adapt to new trends. The year 2019 was very rich in new consumer-facing...
by Ellen Araujo | Jun 5, 2019 | Generation
Have you ever heard of the different generations who live together in workplaces? Have you ever heard of the differences that each one carries and about the attributes it generates? Comparing generations is very difficult if we think that generations were formed every...
