by Ellen Araujo | Apr 8, 2021 | Trends
The issues related to the inclusion of groups defined as marginalized in society is something that grows and gets more and more established. In this concept, Inclusive Marketing emerges, with the aim of adhering to social causes, understanding the diversity of human...
by Ellen Araujo | Mar 26, 2020 | Pandemia
Worldwide we are facing an unusual and worrying situation. This pandemic affects consumers’ lifestyles and how companies handle their businesses. In times of adversity, we need unity, solidarity and empathy. What the world faces demands a lot from all of us,...
by Ellen Araujo | Oct 11, 2019 | Trends
Today’s daily life has become synonymous of hurry, so more and more a movement is gaining strength in various scopes, the Slow Movement, which suggests a slowdown in everyday life. The idea came when Carlo Petrini held a protest against the opening of a...
by Ellen Araujo | Sep 24, 2019 | Trends
After two years of economic recovery (2015-16), credit recovery in 2017 and an election year (2018), projections pointed to 2019 as a year of economic recovery and business opportunities. 1 – Several financial analysts indicate growth of various indicators of...
by Ellen Araujo | Apr 23, 2019 | Trends
Today, being an expert in any domain is much easier than before, and market research is no exception. Posts, blogs, social network, free online applications and platforms, digital and market research tools, and numerous other opportunities are available to all who...
