by Ellen Araujo | Mar 26, 2020 | Pandemia
Worldwide we are facing an unusual and worrying situation. This pandemic affects consumers’ lifestyles and how companies handle their businesses. In times of adversity, we need unity, solidarity and empathy. What the world faces demands a lot from all of us,...
by Ellen Araujo | Dec 20, 2019 | 2019
An important lesson that 2019 leaves is the importance of being close to the consumer, not only to support them on the consumer journey, but also to understand changes in this profile and quickly adapt to new trends. The year 2019 was very rich in new consumer-facing...
by Ellen Araujo | Oct 11, 2019 | Trends
Today’s daily life has become synonymous of hurry, so more and more a movement is gaining strength in various scopes, the Slow Movement, which suggests a slowdown in everyday life. The idea came when Carlo Petrini held a protest against the opening of a...
by Ellen Araujo | Sep 24, 2019 | Trends
After two years of economic recovery (2015-16), credit recovery in 2017 and an election year (2018), projections pointed to 2019 as a year of economic recovery and business opportunities. 1 – Several financial analysts indicate growth of various indicators of...
by Ellen Araujo | Jul 22, 2019 | Data Protection
As everyone knows, the 13709/18 law of personal data protectionn will take effect in August 2020. Law enforcement is broad and will impact the way research and data collection of interviewees / recruits is done. Recruitment companies, market research companies and...
